Where the light is, where life is|Unboxing

“Unboxing sometimes is more likely to start a life you always yearn for.”

 

We are always eager for a better life.  It could be by moving forward to a new place or using good objects to reveal a new page of everyday life. Unboxing could be a magic ritual that stimulates our imagination about life’s possibilities.

Three different light styles with portable and unique features turn on a new life mode for us: Where the light is, where life is.

|Wanu|

With a poetic metaphor that touched our emotions from home or memory

Seem like we can hear the moon’s whisper from her wisdom. Under the soft moonlight, she will lead you to the answer that you kept looking for in the daytime. Combine the cement as the lamp base and the beautiful streamline to reinterpret the classic table lamp years ago. The lovely opal glass hung there feels like soft moonlight spreading its kindness toward the city.

With concave cement base design thoughtfully placing your treasures

The moon whispered downstream toward the earth.

|OLO Φ |

More freedom to play with the light

Inspired by the diameter symbol Φ, OLO got a new family member with a U-band frame. Multiple possibilities of movement, OLO Φ gives more freedom to play with, easy to carry, rotate, and dim. No matter up or toward the wall light for the vibe, or downlight for reading, the direction adjustment is easy and handy by rotating the shade.

U-bend and the hollow frame is easy handy to carry.

|HOODIE| 

The adventurer who braves your world

HOODIE debuted in 2018 with its adorable look and fearless adventurer spirit. Two years later, it’s bringing us new colors: Olive green+Sand gold/ Navy blue+copper which is absolutely eye-popping!

Olive green + Sand gold – the earth tone vividly comes with freshness and naturalness;Navy blue + Copper – dare greatly, eye-catching and chic

Well equipped 360-degree rotatability and dimming function, plus wire-free and rechargeable light source, allow you to carry this little buddy everywhere.

Caters for renters’ need of frequent moving, it can be also a transition to a wall sconce

WANU 

Light Source LED 2.5W 2700K CRI 90

Size   L 24.5 cm x W 8.2 cm x H 39 cm

Designer Chen, Chao-Cheng

OLO Φ

Light Source  LED 6.5W 3000K CRI90 415lm

Size   L 19.7 cm x W 13 cm x H 49 cm

Designer  Li, Hui Lun

HOODIE

Light Source  LED 2W 2700K CRI90

Size   L 15.4cm x W 9.75cm x H 13.4cm

Designer  Li, Hui Lun

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New Face to the Family |OLO Φ

Inspired by the diameter symbol Φ, OLO got a new family member, meet OLO Φ. Multiple possibilities of movement, OLO Φ gives more freedom to play with the light.

Having a steady frame joined in, that balances the flexible movement of light.

The linear U-band frame holds the 4 of hollow shades, which allows diffusing the light in a gentle, calm, and graceful way.

▲ Light direction adjusting is easy and handy by rotating the shade.

For wall lamp and ceiling lamp, their lampshade is softly embraced by the ring-frame, which leaves the users spontaneity to revolves both round the ring and on its own axis.

▲Break the stereotype of the ceiling lamp, OLO Φ gives direct relationship between the object and you to play.

▲ The hollow light source projects to the wall with an artistic vibe.

▲ User-friendly setup: short touch for on/off; long touch controls brightness.

With the 290-degree rotating shade, OLO Φ D subtly adapts to a variety of usage scenarios while thoughtfully bringing artistic aesthetics to life.

OLO Φ table lamp_Red Dot Award winner_05

The Saturn-like finely welded U-bend ring embraces the floating and flipping lamps in its arms that served us sufficient warm light as a soft aria.

2022 German iF Design Award

The iF Design Award is one of the world’s most prestigious design awards. Giving a wide range of movement possibilities and allowing people to play with light more freely, the OLO Φ collection have won the recognition of iF Design Award in 2022.

OLO Φ PL4

Light Source LED 4 x 6.5W 3000K CRI90 1650lm
Size   L 135 cm x W 20 cm x H 5.5 cm

OLO Φ CW

Light Source  LED 6.5W 3000K CRI90 415lm
Size   L 19.7 cm x W 19.7 cm x H 25.5 cm

OLO Φ W

Light Source  LED 6.5W 3000K  CRI90 415lm
Size  L 25.5 cm x W 19.7 cm x H 19.7 cm

OLO Φ D

Light Source    LED 6.5W 3000K CRI90 415lm
Size   L 19.7 cm x W 13 cm x H 49 cm

Designer: Li, Hui Lun

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SOL | Official Teaser Trailer 2020 #1

Finally, we released a one-minute short film for the whole collection of SOL, showing its details of appearance, function, and innovation, expressing the spirit of SEEDOLOGY we abide by.

Inspired by star trails in the night sky, Designer Dian combined the metallic luster balance bar and the ring-like lampshade to form a special look of SOL.

SOL F 

Produced in carbon fiber, SOL bow lamp is undoubtedly a product that is weightless yet sturdy, every inch resilient in structure, and ideally completing the original idea from the designer.

SOL pendant

The adjustable ring tilt allows the pendant to function almost like a planet floating on a track of stars, creating a rich visual experience in the house.

SOL table lamp

Invisible LED strip makes the light source impeccable, the table lamp with a gradual dimming capability, rendering it possible for you to re-create your own personal sunrise and sunset.

SOL wall lamp

Keep the mutual function of rotating, the wall lamp can be on the bedside or in the corner of the house. You are able to dim the light to a comfortable brightness, enjoy a chilling and relaxing afternoon.

SOL L

Light Source  LED 1 x 21W 2700K 802Lm CRI90
Size  L 45cm x W 45cm x H 3.3cm

SOL S

Light Source  LED 1 x 17W 2700K 622Lm CRI90
Size  L 35cm x W 35cm x H 3.3cm

SOL F

Light Source  LED 1 x 21W 2700K 802Lm CRI90
Size  L 200 cm x W 49 cm x H 204 cm

SOL D

Light Source   G9 1 x 3W LED 2700K CRI90
Size   L 14.5 cm x W 16.4 cm x H 30 cm

SOL W

Light Source   LED 1 x 7W 2700K 250Lm CRI90
Size  L 27cm x W 25cm x H 18cm

Designer:Kuo, Keng Dian/Meiric Chen

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New light with flying feathers|Vulture

With soft warm light spreading, the brand new workpiece Vulture came by its flying feathers with faith and goodwill, conveying its love to all through the brightness in the dark.

Discovered the immanence of vulture’s purity and kindness toward the earth, Designer Meiric wishes to show people a different perspective, a bright side of this endangered species, which was considered a tough and aggressive creature in the past.

Handicrafts of mouth-blown glass

The beak-like lampshade is hand-blown by craftsmen into a smooth curve that emits a soft warm light and creates a beautiful view in the house.

Harmony of arch-body

The arch-body looks like the vulture with its wings folded, either calm and peaceful, which echoes with the smooth lampshades.

▲ Both appearance and structure that the designer infused the spirit in his work piece, and it successfully lights up the house and a good mood either.

P4 inherits the classic “crossbar” that turns the light smoothly from linear to cross, gathering our beloved under warm light, with even more delicate and modern arch-body. You are welcome to adjust it whenever you like, easily meet the lighting needs of different scenarios. (L: up to 135cm)

▲Lighter yet graceful look in a smaller size that allows to rise and drop, changing the distance between two lamps to satisfy diverse table sizes.

P2 comes to a special “Umbrella structure”, it allows changing the width of the light easily by pulling up or down, which creates more possibilities of using light more than imagination. (span: 84cm-110cm)

As a bird person, Meiric has adored birds since childhood. Nowadays he collected what he thinks for years and transformed those inspirations into designs. In a kind of cherished mood, he eagers to bring tenderness and warmness to people who expect a trace of light and love.

VULTURE CTR4

Light Source  E27 4 x 8W LED 2700/3000K

Size   L 135cm x W 75cm x H 200cm

VULTURE PR2

Light Source  E27 2 x 8W LED 2700/3000K

Size   L 84-110cm x W 16cm x H 90-135cm

Designer Chen, Chao-Chen

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Star trails in the sky|SOL

“Remember to look up at the stars and not down at your feet. Try to make sense of what you see and wonder about what makes the universe exist. Be curious.”

Stephen Hawking

Inspired by star trails in the night sky, SOL speaks for the design of minimalism through elaborated consideration and production. Now the whole family is available in pendant, desk, wall, and floor bow lamp. The ring-like luminaire and versatility allow people to create new scenes in different corners.

Embedded with a translucent circular screen, the luminaire of SOL diffuses light softly. The collection is either compatible with dimming system or equipped with touch or touchless dimmer, rendering it possible for you to re-create your own personal sunrise and sunset.

The metallic luster balance bar

SOL’s ring-like lampshade affixed finely to a copper balance bar, demonstrating the definition of understated luxury. Grip the balance bar and tilt the lampshade, create unprecedented lighting scenarios in the space.

Weightless, functional, graceful:The SOL bow lamp

Meet the SOL bow lamp, the ring-shaped lampshade floats weightlessly on the slim carbon fiber body. With an arched arm that cantilevers outward, allowing for movement both around and below, it grounded by a well-balanced base, leading to the lamp designed for grace and stability.

Around the optical sensor control, it embellished with fine copper finish.

SOL F  

Form follows function:SOL desk and wall lamp

Translate SOL’s simple yet eye catching shape into desk and wall lamp. Additional stepless dimming function allows SOL desk and wall lamp providing enough light when reading and writing, or you can even adjust the light angle towards the wall to form a soft, ambient light.

Moving in a regular life cycle, stars leaving a dazzling annular trace in the galaxy. They are storytellers of the universe, traveling around and telling all kinds of stories, including ours.

SOL L

Light Source  LED 1 x 21W 2700K 802Lm CRI90
Size  L 45cm x W 45cm x H 3.3cm

SOL S

Light Source  LED 1 x 17W 2700K 622Lm CRI90
Size  L 35cm x W 35cm x H 3.3cm

SOL F

Light Source  LED 1 x 21W 2700K 802Lm CRI90
Size  L 200 cm x W 49 cm x H 204 cm

SOL D

Light Source   G9 1 x 3W LED 2700K CRI90
Size   L 14.5 cm x W 16.4 cm x H 30 cm

SOL W

Light Source   LED 1 x 7W 2700K 250Lm CRI90
Size  L 27cm x W 25cm x H 18cm

Designer:Kuo, Keng Dian/Meiric Chen

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Floating moonlight:SIRCLE

SIRCLE, a merged word symbolizes the rules and compromise spoken in the philosophy of the East. Designer Li, Hui Lun creates a series of lighting in pursuit of an art with circle and square, a balance between the fixed and flexible.

Flip out the light balls in different directions, creating various scenarios.  

The mouth-blown glass looks a round tender mind steadily leaning on the square rigid frame, while their arms can be open inside-out of the box. It aims to find a perfect equilibrium in places, like humans looking for a harmonious interaction in daily relationships.

Traveling through the opalescent glass, the fine quality light (CRI>90) performs a gentle warm white luminance, serenely spreading all over like a floating moonlight. When the bulb life ends, replacement is easy to be done by removing the glass shade.

SIRCLE W  wall lamp can be installed in vertically or horizontally.

SIRCLE was inspired from a simple idea of shapes, and shaped into a poetic design step by step. It is a poem uncompleted with a page for anyone to write in their own way. It could be elegant like a fair lady, or a comedy plays in Saturday night with family. The rules is limited yet the play of life is your imagination.

SIRCLE PH4

Light Source   G9 4 x 5W LED 2700K CRI90
Size   L 111.5 cm x W 14 cm x H 25.4 cm

SIRCLE PV3

Light Source   G9 3 x 5W LED 2700K CRI90
Size   L 25.4 cm x W 14 cm x H 68.4 cm

SIRCLE S

Light Source   G9 1 x 3W LED 2700K CRI90
Size   L 16.4 cm x W 10 cm x H 30 cm

SIRCLE L

Light Source   G9 1 x 5W LED 2700K CRI90
Size   L 25.4 cm x W 14cm x H 40cm

SIRCLE W

Light Source   G9 1 x 3W LED 2700K CRI90
Size   L 14.5 cm x W 16.4 cm x H 30 cm

Designer:Li, Hui Lun

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New Product Launch|SOL / CHINA LED F

|SOL|
—— Trace the Light to Infinity

The stars move in a regular life cycle, leaving a dazzling ring-like trace in the universe.

Consists of two sizes pendants, SOL’s ring-like lampshade is finely affixed to a metallic copper balance bar, demonstrating the definition of understated luxury.

Flipping light

The adjustable ring tilt allows the pendant to function.

Multiple installation rotate to the custom configuration dictated by the size and shape of a space like floating in the galaxy.

SOL

|CHINA LED F|
—— Classic Re-designed

An iconic SEED design, the China LED brings a classic shape into the new millennium.

With immaculately crafted metal body, the China LED is a harmonious blend of new and old fits for both modern and oriental spaces.

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Serenity in Every Glow|
HALO
Deconstructional vibrancy and extension | KONNECT
JOJO 30th anniversary|
New Matt Black Edition
The Highlights of Design Shanghai 2024

New Symbol of Light: meet OLO

What’s the light looks like in your imagine? Designer White challenges our imagination by creating OLO, using the basic geometric symbols: circles and lines to shape the light.

Using the basic elements to create the picture of a light, Designer White challenges our every imagination by series that is designed to be limitless in possibilities.

“Where the light comes from?”

Adjustable hollow lamp shade releases the soft luminance with warm white 3000K and fine quality of light (CRI>90). 350 degree rotary shade interact cleverly with various user scenarios: lights-down to get table more Illuminance, enjoying reunion dinning time with beloved; lights-up toward ceiling turns to night mood, grooving with dizzy atmosphere.

OLO PC8

Circular suspension conveys the nostalgic expression traced back to round table, which symbolizes “reunion” in traditional Chinese dining.

OLO PC4

OLO PC6

Rotatable lamp shade embedded in cutting-edge design of hollow circle.

OLO W

OLO WU

CRI90 light softened light impressively create practical and ambient light.

OLO W

With an easy one-touch-dimmer, you are one fingertip away to letting your imagination can run loose and allowing the fun to begin.

OLO PC4

LED 4 x 6.5W 3000K CRI 90
L 43 cm x W 43 cm x H 5.5 cm

OLO PC6

LED 6 x 6.5W 3000K CRI 90
L 70 cm x W 70 cm x H 5.5 cm

OLO PC8

LED 8 x 6.5W 3000K CRI 90
L 88 cm x W 88 cm x H 5.5 cm

OLO W

LED 1 x 6.5W 3000K CRI90
L 20.5cm x W 13cm x H 11cm

OLO WU

LED 1 x 6.5W 3000K CRI90
L 21.5cm x W 13cm x H 28cm

Designer: Li, Hui-Lun (White)

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NEWS

Expression of sunrise: New launch of FUJI collection

Inspired by journey in her early 20s, Designer Dou came up ideas of FUJI and combined mountain-like silhouette with SEED iconic opal glass. Due to admiration for FUJI mountain from people, various images are transformed and seen everywhere in Japan — graphics, patterns, posters and festivals. For local people, the holly mountain is no doubt the power of culture cohesion, on the other hand, it’s also deep impression for foreign travelers.

FUJI P1

When talks about her journey, similarities and differences between two cities would be the first thing arose. “Tokyo and Taipei are both capitals that highly populated with crowds, buildings and rush traffics around, people seem to be alike busy. However, there are always unique components that remind you where you actually are. Such as pastel redness of torii, it’s pretty different from the color red that we used to take in Taiwan.”

FUJI PL5

When getting close to issue of “syokunin”, which means “craftsmanship” in Japan, DOU shared aspect she discovered through local brands and select shops. “ In Japan, they pay attention to the whole process of building up the collection, and never neglect how they did it and why we should notice them. I think it’s a point that their narrative always comes with comprehensive and deep prospective inside .”

“Syokunin” is also an issue of self- awareness — enjoy the style you lead without being lost in catch trends. Understanding yourself with confidence should be the essence of the virtue. Since being enlightened through this mindful journey, DOU decides to realize her ideation within her design work—FUJI.

FUJI PL5

Mouth-blown opal glass is material which gently performances the purify craftmanship. With this elaborate material, although thickness of shade wouldn’t act precisely symmetrical, the luminance it expresses just as natural as how we feel when watching the sunrise in person. Rotary buckled on solid painted aluminum, the energy from LED module can aptly cooled down to avoid the excessive heat. Two color versions available: Matt brass and minimal matt black.

FUJI P12

FUJI P12

FUJI is able in compositions fit different interior styles and needs. Aside from standard types of single pendant and small clusters, FUJIPF12 allows much more configurations and being the focal point in the space.

Hangers mounted on the ceiling add visual interests into cable. By keeping fragments on top, cable extends the lights within other axes. In practical way, lights can also easily crossed among different spaces with an only electrical outlet.

FUJI P3

Fresh, classy and soothing, FUJI light interprets places into tranquil ambience with freedom.

FUJI P1

Size :L 9.5cm x W 9.5cm x H 150cm
Light Source: LED 1 x 6.5W 3000K 550Lm CRI90

FUJI P3

Size:L 20cm x W 20cm x H 300cm
Light Source: LED 3 x 6.5W 3000K 1650lm CRI9

FUJI PL5

Size:L 110cm x W 9.5cm x H 300cm
Light Source: LED 5 x 6.5W 3000K 2750lm CRI90

FUJI P12

Light Source: LED 12 x 6.5W 3000K 6600lm CRI90
Size:L 43cm x W 43cm x H 300cm

Designer:Dou, Ye Cin

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NEWS

Simple yet eye-catching: APOLLO Collection

Tracing back to inspiration of APOLLO, designer Chen, Chao Cheng shared his memory of fascinating beach sunset. With mixture of yellow and orange, wispy clouds state in the bloody sky, that’s a very magic moment that he could only kept starring at the sky until it all went dark.

“From dawn to dusk, everyone senses and attracted by the change of sky, that’s why I wish to create a fixture that channel the natural brightness from outside.” said Chen.

Shade was made of aluminum alloy sheet, the circular shape was refined with holistic measurement of LED module arrangement and reflection. While the module integrated behind the metal cap, the huge shade embraces and sheds the light at the same time, preventing the light from being visible and causing glare.

Touch dimmer allows to adjust the light brightness gradually. Features of organic atmosphere, the solid beech wood tripods steady balance with the solar-like shade.

Simple yet eye-catching, APOLLO collection offers pendant and floor lamp, aiming to make a big impression among space.

APOLLO F

APOLLO F

Light Source: LED 1 x 18W 2700K 1210Lm CRI90
Size: L 95cm x W 83cm x H 188cm

APOLLO Pendant S

Light Source: LED 1 x 13W 3000K 1040Lm CRI90
Size: L 38cm x W 38 x H 200cm

APOLLO Pendant L

Light Source: LED 1 x 17W 2700K 1210Lm CRI90
Size: L 55cm x W 55cm x H 200cm

Designer: Chen, Chao-Cheng

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